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Physical Stores Must Take Measures To Rise.

2015/12/17 16:49:00 32

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What is the trend? The trend of the definition of business think tanks is luxury, big stars, high street winds in big cities, ancient culture and stories.

Why is China's fast fashion restaurant able to attack quickly in recent years, relying on the culture of foundation and even the reliable dishes?

So grandma's home, I'm glad to meet you, green tea, soup, 57 degrees Xiang can take off.

  

Luxury card

The cross border wind has been all embracing. Apart from catering, all kinds of theme retailing have already flooded.

In recent years, fast fashion brand crossover luxury designer has become popular. UNIQLO paired with Hermes, H&M has found Balmain, all of which are the world's top brands.

The flagship of the Muji flagship, which is about to start, is not only a casual restaurant, but also an aesthetical bookstore, a beautiful makeup, DIY T-shirts and bicycles.

First, layout, site selection, expansion from the first tier cities to two or three tier cities, first set the city to re determine the region, consider the composition of the regional customer mix and characteristics of whether it is appropriate to open their own stores.

Shang Zhiku believes that when expanding, it is important to find a gathering point, convenient pportation and business circle maturity.

In addition, sorting out the big data of all shops in their shop, refining

site selection

The logic of success brought about by the formation of norms, suitable for their location strategy is the most reliable.

A good field can lift the image of a brand, and once more achievements are made, more commercial real estate developers will seek cooperation.

It's not just the money, but the future.

There will be brands and brands.

Chemical effect

And the driving effect, to find the most suitable neighbors, in order to make more money.

The same brand, the same project, the different neighbors, the eventual turnover may be very different.

The typical one is Wanda cinema, which successfully acquired the US AMC. In the middle of this year, it acquired the second largest Australian yard Hoyts, issued the stock to buy the Shimao cinema, and made a few steps of the blockbuster movie production, plus a dozen large tourism real estate and the constantly increasing network tour platform.

Movie industry merger and acquisition resources integration and foresight vision, this year caused the stock market hurricane, this is the core of the status of Wang Jianlin's richest man.

Shang Zhiku believes that the benefits of big pattern mergers and acquisitions can be seen, which needs vision, needs courage and needs more structure.

We all know that we have to experience, but experience can not be rough and empty.

With the support of reliable details, the intrinsic value of brand culture can be displayed.

Hermes has recently completed a flagship store in mando, just beside the Hongkong square.

Behind the Maverick is the experiential old red brick house showing its temperament. The Christmas tree has been set up. Besides selling, there are still a lot of art experience activities, and the details of customer logic and atmosphere display.


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